traction DK × Infiniti
Infiniti Canada — Infiniti Retailer Program
The certified CRM for Infiniti dealerships in Canada — natively integrated with OEM systems.
About this certification
traction DK: the certified CRM for Infiniti dealerships
traction DK is officially certified for Infiniti Canada retailers under the manufacturer's approved vendor program. It delivers a premium customer journey, direct integration with Infiniti Canada's lead feed, and full compliance with retailer program requirements.
Infiniti Certified Partner
The Infiniti Retailer Program demands a high standard for customer experience. traction DK is built to meet those standards — with omnichannel communication, precise tracking, and luxury-grade follow-up automation.
Features
What you get with Infiniti certification
Lead Integration
Direct capture from the OEM lead portal into traction DK. Every inquiry routed and tracked instantly.
Learn moreSales Performance
Dashboards aligned with manufacturer standards. Track volume, conversion rates, and gross profit in real time.
Learn moreAutomated Follow-ups
Scheduled and triggered follow-up sequences designed around the recommended sales process.
Learn moreReal-Time Inventory Sync
Automatic synchronization of vehicle inventory between your DMS and CRM. New and used vehicles, always up to date.
Learn moreCoverage
Sales & Service
traction DK covers the complete dealership — from lead capture to service retention.
Sales
- Lead capture & routing
- OEM lead portal integration
- Follow-up automation
- Pipeline & deal tracking
- Manufacturer KPI dashboards
Service
- Service appointment reminders
- Recall & maintenance campaigns
- Customer retention sequences
- Service history tracking
- CSI score improvement tools
FAQ
Frequently asked questions
Are you a Infiniti dealer?
Learn how traction DK integrates with your Infiniti manufacturer program and what it means for your dealership.
Book a DemoReady to transform your dealership?
Plans tailored to your team size, rooftop count, and automation needs. Join 150+ dealerships already using Traction.